For Immediate Release                                             

Sara Sgarlat, Publicity Director 
434-296-2772, ext. 49                                                                                                                         
Ssgarlat@hrpub.com                                                                                                                           
 

Over 14 Million Megatrends Books Sold, And
Megatrends 2010 is again “Right on the mark,”
according to Amy Domini, founder and CEO
of Domini Social Investments.

     In Megatrends and Megatrends 2000, both number one bestsellers, authors John Naisbett and Patricia Aburdene predicted the shift from an industrial to an informational economy, the booming 1990s, and the power of High Tech/ high touch. Today, information technology is a trillion dollar sector.

     In Megatrends 2010: The Rise of Conscious Capitalism, Patricia Aburdene puts a mirror to the heart of business and concludes that the spirit, ingenuity, and integrity of the people will drive performance and shareholder value. She articulates what many have felt but couldn’t prove: Corporate responsibility is actually good business. Old-fashioned values, honest accounting, and stewardship for each other and the environment translate into healthy profits. She gives us the data that show that “doing the right thing” and giving back pays off for everyone. And Aburdene says she learned her fact checking while writing for Forbes magazine.

     She reports that corporate scandals, the bursting of the tech bubble, and a mistrustful public are compelling business to demonstrate ethics and trust. A grassroots movement of CEO’s, investors, managers at all levels who bring their spiritual principles to work, and over 63 million consumers who shop according to their values are giving birth to business with integrity where innovation is accelerated and job satisfaction is enhanced.

     Megatrends 2010’s blend of meaning, morals, and bottom-line economics celebrates the demise of Business as Usual, and tells you how to capitalize on the “Seven New Trends That Will Transform How You Work, Live, and Invest.” Megatrends 2010:

♦ Describes the surprising power of conscious techniques to enhance productivity
♦ Shows that socially responsible funds often outperform mainstream mutual funds
♦ Highlights new-economy and old-guard companies who are discovering that placing
   social, spiritual, and environmental values ahead of the bottom line boosts profits.

     “A sea-change is underway in how the world works, and this is good news for all of us. Read it and feel uplifted,” proclaims Domini. 
     “The way we work together can change business, and even more importantly, the world.” 
                                                                                                                  - CEO Eileen Fisher.      
     “Whether you run a corporation or a household, this book should be required reading.” 
                                                                                                                  – Larry Dossey, M.D. and author. 
     “A must-read!” – Robert Glassman, co-founder, Wainwright Bank.

September 2005 ● Business ● ISBN 1-57174-456-8 ● Trade cloth ● $24.95